Category

Best Graphic Design

Program

Interactive Design

About this project

Odd Muse is an experimental clothing brand that embraces bold graphics, unconventional designs, and a rebellious visual identity. The brand challenges traditional fashion norms through abstract motifs, striking contrasts, and dynamic layouts. I developed the full visual system in Adobe Illustrator, including the logo, typography, and graphic elements, to give Odd Muse a distinctive, memorable personality.